Maya Roberts
Founder, Tidewell
Our wall finally looks like part of the app — customers can't tell it's a widget, and that's exactly the point.
Tool comparison
Boast vs Endorsal: which is the better testimonial collection tool?
Boast and Endorsal both collect proof and put it on your site, but they lead with different jobs. Boast is a video-first collection platform built for teams, metered by yearly responses, from $50/month billed annually. Endorsal is an automated review-collection platform that sends email and SMS requests, aggregates Google, Yelp, and G2 reviews, and meters video by count, minutes, and quality. This page lays both out honestly.
Devanuj Nath · Founder, CollectMonial
Updated ·10 min read
People compare Boast and Endorsal because both collect customer proof and display it on your site. They overlap there, but they lead with different jobs: one is built to collect video testimonials at team scale, the other to automate review collection and aggregate reviews from across the web, and they meter on different axes rather than charging one flat price.
Boast is built for larger and multi-location teams: staff seats, locations, AI testimonial generation, review-request automations, and embeddable video widgets, priced by how many responses you collect per year. Endorsal is built to automate review collection: it sends email and SMS review requests at scale, aggregates reviews from Google, Facebook, Yelp, and G2, and runs FOMO popups, with video metered by count, minutes, and quality.
That difference in emphasis is the whole story. If collecting video testimonials at scale is the job, Boast is built for that. If high-volume, automated review collection and aggregation is the point, Endorsal is built for that, and both price for it.
This page walks through pricing, the collection and display experience, what real users say, and the one thing both tools leave on the table.
Quick overview
| Boast | Endorsal | CollectMonial | |
|---|---|---|---|
| Starting price (paid) | $50 / mo | $39 / mo | $25 / mo |
| Pricing model | Yearly responses | Tiered + metered | Flat monthly |
| Brand-level design control | Limited | Limited | Yes |
Full breakdown further down.
The 30-second verdict
A quick summary.
Boast
Boast is a video-first collection platform for larger and multi-location teams, with staff accounts, locations, AI testimonial generation, review-request automations, and embeddable video widgets. It's capable, but metered by yearly responses (600 / 1,800 / 6,000), caps the number of forms, watermarks everything during the trial, and starts at $50/month billed annually.
Best for: Larger and multi-location teams collecting video testimonials at scale who want staff seats, review-request automations, and an approval pipeline.
Endorsal
Endorsal is an automated review-collection platform: it sends email and SMS review requests, aggregates reviews from Google, Facebook, Yelp, and G2, runs FOMO popups, and displays a Wall of Love. It's strong for high-volume review marketing, but video is metered by count, minutes, and quality, and the Wall of Love plus branding removal only arrive on the $79/month Professional plan.
Best for: Local businesses and teams running high-volume, automated review collection by email and SMS who want aggregated reviews, a Wall of Love, and FOMO popups.
Boast asks: “How do we collect video testimonials at team scale and automate the requests?”
Endorsal asks: “How do we automate review collection by email and SMS and aggregate reviews from everywhere?”
Both gather customer proof, but they're not the same question, and neither is “how do we get a simple testimonial wall live that mixes video and text?” The answer that fits you depends on whether you want a video collection platform, a review-automation engine, or just the wall.
Pricing
What do they actually cost?
Both meter usage, just on different axes. Boast meters collection by responses per year and caps the number of forms, billed annually. Endorsal meters video by count, minutes, and quality per tier, and gates the Wall of Love and branding removal behind its $79/month Professional plan.
| Feature | Boast | Endorsal |
|---|---|---|
| Starting paid price | $50 / month | $39 / month |
| Billing | Annual ($59 monthly) | Monthly |
| Unbranded wall tier | Paid plans | $79 / month (Professional) |
| Free option | 14-day trial, watermarked | 1 property, no video |
| Pricing model | Metered by yearly responses | Tiered + metered video |
| Video metering | Yearly responses | Count, minutes, quality |
| Email + SMS review requests | Limited | Yes (core) |
| Review aggregation (Google, Yelp, G2) | No | Yes |
| Refunds | No refunds | None |
Pricing as listed on Boast and Endorsal in June 2026. Boast's plan prices are the annual rate (Basic $50, Team $100, Premium $208 per month); month to month they are $59, $119, and $249. Endorsal bills monthly, with Starter at $39/mo, Professional at $79/mo, and Advanced at $349/mo. Both vendors change pricing and plan limits without notice, so check their sites before committing.
In practical terms: Endorsal's $39 entry is lower than Boast's $50, but the unbranded Wall of Love sits on its $79 Professional plan, and Boast watermarks output until you subscribe. So the genuinely usable tier costs more than the headline on both, and they meter on different axes.
Each earns its price only if you use it for its real job. Boast makes sense when team-scale video collection is the point; Endorsal when automated review collection and aggregation are. For a simple, designed wall that mixes video and text, both are the wrong shape.
Collection
How the experience feels for your client
Both tools gather proof, but in different ways. Boast frames collection around team-scale video capture, while Endorsal frames it around automated, high-volume review requests by email and SMS.
Boast's collection flow
- In-browser video recording. Customers record video testimonials directly in the browser, with auto-transcription and AI testimonial generation to clean up the result.
- Built for teams. Staff seats, locations, and review-request automations are aimed at larger and multi-location teams collecting at scale.
- Metered by yearly responses. Plans cap responses per year (600 / 1,800 / 6,000) and limit the number of forms, so high-volume collection scales the bill.
- Watermarked trial. Videos, widgets, and forms carry Boast branding until you subscribe, so you can't ship clean proof during the 14-day trial.
Endorsal's collection flow
- Automated email + SMS requests. Endorsal's signature is sending review requests at scale by email and SMS, with automations built for high volume.
- Aggregates reviews everywhere. It pulls in reviews from Google, Facebook, Yelp, and G2, so existing proof lands alongside what you collect.
- Video metered by count and quality. Video is capped per plan: 10 at 480p with a 2-minute limit on Starter, 25 at 1080p on Professional, unlimited at 4K only on Advanced.
- FOMO popups. Recent-activity popups surface reviews on your site, aimed at review marketing for local and high-traffic businesses.
If your goal is collecting video testimonials at team scale, Boast's flow is built for that. If you want to blast review requests by email and SMS and aggregate them from everywhere, that's exactly what Endorsal is built for. Neither is the lightest way to gather a handful of testimonials, video and text, for one designed wall.
Display
Getting testimonials on your website
Both ship embeddable widgets, but each displays proof its own way. Boast surfaces the videos you collect in video widgets; Endorsal surfaces aggregated reviews in a Wall of Love gated to its $79 plan.
Boast: what you get
- Embeddable video widgets. Boast displays collected video testimonials in embeddable widgets, with an approval pipeline to choose what shows.
- Built around video. Display centers on the videos you collect rather than a wall mixing video and text composed to your brand.
- Branding on the trial. Output is watermarked during the 14-day trial; clean, unbranded display needs a paid plan.
- Template-bound customization. You work within Boast's preset widget styles, built to display video rather than designed to match your site.
Endorsal: what you get
- Wall of Love and widgets. Endorsal displays aggregated reviews and testimonials in a Wall of Love plus embeddable widgets and FOMO popups.
- Wall gated to Professional. The Wall of Love and branding removal only arrive on the $79/month Professional plan; lower tiers keep Endorsal branding.
- Aggregated-review showcase. Display centers on surfacing reviews pulled from Google, Facebook, Yelp, and G2, rather than a custom-designed testimonial wall.
- Template-bound customization. You work within Endorsal's preset widget styles, built to display aggregated reviews rather than designed to your brand.
For a public testimonial wall, both have real catches: Boast displays the videos you collect within preset widgets and watermarks the trial, and Endorsal gates its Wall of Love and branding removal behind the $79 plan. Neither lets you design a wall, with video and text, to match your site.
See the difference
A stock embed vs a widget that looks like yours.
Same testimonial. The one on top is frozen and watermarked, the kind of embed most tools hand you. The one below is live, so go ahead and change the edge, color, and font.
Generic widget
What most tools give you out of the box
MB
Marcus B.
Verified Customer
“Great product! Would definitely recommend to anyone looking for a testimonial solution.”
★ Powered by ReviewWidgetGet this widget
vs
Your widget on CollectMonial
LiveCard edges
Brand color
Font
Live render — the same component your customers embed.
Real use cases
What each one is actually for
Boast works well when…
- You're a team collecting at scale. Staff seats, locations, and review-request automations are built for larger and multi-location teams gathering video testimonials.
- Video is the priority. When polished video testimonials are the goal, Boast's in-browser recording and AI cleanup are built for that.
- You want automated requests. If sending testimonial requests at volume is the workflow, Boast's automations fit.
Endorsal works well when…
- You collect reviews at volume. If you send review requests by email and SMS to a large customer base, Endorsal's automations are built for that scale.
- Aggregated reviews are the point. Pulling Google, Facebook, Yelp, and G2 reviews into one place and surfacing them with FOMO popups suits review marketing.
- You're a local or high-traffic business. The outbound requests, Wall of Love, and popups are aimed at businesses that live and die on public review counts.
Roughly: pick Boast if you want team-scale video collection, and Endorsal if you want automated, high-volume review collection and aggregation. If you only want a simple, designed testimonial wall that mixes video and text, neither is shaped for the job.
What real users say
What people who've used them say.
The two tools have different review footprints, and the notes below come from different sources, so they aren't directly comparable. Endorsal is rated on G2, where feedback focuses on review-collection automation; Boast has limited presence on the major independent review sites. Treat both as signals rather than verdicts, and try each tool's free option before relying on it.
Boast · public reviews
Limited data
Boast has limited presence on the major software review sites (a single public Capterra review, for example), so there's no reliable aggregate score to quote. What you'll find tends to be positive notes about the video-collection flow, ease of use, and transcription, but the sample is too small to read as a verdict. Use the free trial before relying on it.
Endorsal · G2
4.7/5
21 reviews
On G2, reviewers rate Endorsal highly, praising how much it automates review collection by email and SMS and how easily it aggregates reviews from Google, Yelp, and elsewhere. Feedback centers on the automation and review-marketing workflow rather than custom wall design. The sample is small, so read it as encouraging rather than conclusive.
The shared blind spot
What both tools miss
Boast and Endorsal both get proof onto your site, one through team-scale video collection, one through automated review requests and aggregation. But for both, the wall serves a wider system, and that shows in how little you can shape it for one brand.
They reach the same ceiling from different angles. Boast's widgets are built to display the videos you collect, tied to a response-metered platform and watermarked until you pay. Endorsal's Wall of Love is one preset surface on a review-automation engine, built to display aggregated reviews rather than composed to your brand, and gated to the $79 plan. In both cases the card and the layout are the platform's, not yours, and neither shows video and text together on a wall you design.
For a founder whose site carries the product's first impression, a testimonial block that's slightly off brand, or video-only, reads as imported. The proof still counts, but it lands with less force than something that clearly belongs on the page, drawn to match the rest of your site.
Making it clearly belong is what CollectMonial is for.
The third option
CollectMonial: testimonials that
belong on your site.
Most testimonial widgets break your brand. CollectMonial is the alternative to Boast and Endorsal that gives you a managed pipeline and total design control over video and text together, so the wall reads like part of your product instead of a third-party embed, with unlimited video, no view caps, and branding off from day one.
Design control that actually moves
8+ widget types, from masonry and grid walls to carousels, floating popups, and rating badges. Card edges (rounded, sharp, pill, or stamp) and full per-campaign color and font theming, so the widget reads as part of your site, not a third-party embed.
Per-campaign branding
Run separate campaigns per product or service. Each gets its own collection link, its own widget, and its own theme, so testimonials from three offerings don't end up in one undifferentiated pile.
Import the social proof you already have
Pull existing testimonials from X and LinkedIn, so the mentions and replies you've already collected stop sitting unused.
One flat price, billed monthly
$25 / month, everything included, with unlimited video and text. No per-seat pricing, no annual lock-in, no watermark, and a 7-day money-back guarantee.
Nine widget layouts
One pool of testimonials, shown nine different ways. Switch the layout anytime without collecting again.
- Masonry layout
- Grid layout
- Carousel layout
- Spotlight layout
- Marquee layout
- Popup layout
- Badge layout
- Avatars layout
- Video wall layout
One testimonial. Three different looks.
The same testimonial in three different customized styles.
Sarah Chen
Founder, Lumen Studio
Honestly the cleanest tool I've used for collecting client video testimonials. The widget looks gorgeous and works everywhere we've embedded it.
Minimal · white + green
rounded · sans · white surface
Sarah Chen
Founder, Lumen Studio
Honestly the cleanest tool I've used for collecting client video testimonials. The widget looks gorgeous and works everywhere we've embedded it.
Editorial · pastel blue
stamp · mono · pastel-blue surface
Sarah Chen
Founder, Lumen Studio
Honestly the cleanest tool I've used for collecting client video testimonials. The widget looks gorgeous and works everywhere we've embedded it.
Bold · pastel orange
pill · serif · pastel-orange surface
Sample testimonial, live-rendered in the same component your customers embed.
Pricing
$25 / month, branding included.
Flat $25/month, billed monthly, unlimited video and text. Cancel anytime.
Side-by-side
All three tools, in one table.
No winner badges or scoring, just the same set of questions answered side by side. CollectMonial doesn't win every row (Boast collects video at team scale and Endorsal automates review requests and aggregation, neither of which it does), so read across and decide for yourself.
| Feature | Boast | Endorsal | CollectMonial |
|---|---|---|---|
| Built for testimonials | Video collection (teams) | Review automation | Yes |
| Pricing model | Metered (yearly responses) | Tiered + metered video | Flat monthly |
| Cheapest paid price | $50 / month | $39 / month | $25 / month |
| Unbranded wall tier | Paid plans | $79 / month | $25 flat |
| Free option | 14-day trial (watermarked) | 1 property, no video | No |
| Collects video | Yes | Yes | Yes |
| Collects text testimonials | Video-first | Yes | Yes |
| Email + SMS review requests | Limited | Yes | No |
| Review aggregation (Google, Yelp, G2) | No | Yes | X, LinkedIn |
| Recent-activity (FOMO) popups | No | Yes | No |
| Watermark on free/trial output | Yes | Lower tiers | No |
| Metered by responses/minutes | Yes | Yes | No |
| Embeddable testimonial wall | Video widgets | Wall of Love ($79) | Yes |
| Approval / management dashboard | Yes | Yes | Yes |
| Remove platform branding | Paid plans | $79 plan | Yes |
| Custom card edge styles | No | No | Yes |
| Responsive masonry layout | Limited | Limited | Yes |
| Full color control per campaign | Limited | Limited | Yes |
| Webflow / Framer / WordPress embed | Yes | Yes | Yes |
| 7-day money-back guarantee | No | No | Yes |
Decision guide
So which one is right for you?
Choose Boast if…
You're a larger or multi-location team collecting video testimonials at scale and want staff seats, review-request automations, and an approval pipeline. Just plan for metering by yearly responses (600 / 1,800 / 6,000), capped forms, a watermarked trial, annual billing from $50/month, and no refunds.
Choose Endorsal if…
You run high-volume, automated review collection by email and SMS and want aggregated reviews, a Wall of Love, and FOMO popups. Just plan for video metered by count, minutes, and quality, with the Wall of Love and branding removal gated behind the $79/month Professional plan.
Choose CollectMonial if…
Your priority is a testimonial wall, video and text, that looks like it was designed to live on your site. Custom card edges, masonry, per-campaign theming, unlimited video, a managed approval pipeline, and flat $25 monthly pricing, unbranded from day one.
FAQ
Frequently asked.
Boast is a video-first collection platform built for larger and multi-location teams, with staff seats, locations, AI testimonial generation, review-request automations, and embeddable video widgets, priced by how many responses you collect per year. Endorsal is an automated review-collection platform built to send email and SMS review requests at scale and aggregate reviews from Google, Facebook, Yelp, and G2, with FOMO popups, where video is metered by count, minutes, and quality per plan. Boast leads with collecting video at team scale; Endorsal leads with outbound review automation and aggregation.
It depends on whether video or reviews are the point. Boast is stronger for collecting polished video testimonials at team scale, with in-browser recording and an approval pipeline, though it meters by yearly responses and watermarks the trial. Endorsal is stronger for high-volume, text-led review collection by email and SMS and aggregating reviews from across the web, though video is metered and the Wall of Love plus branding removal only arrive on the $79/month Professional plan. Neither is a flat-priced wall you design yourself. If a clean testimonial wall is the whole job, a focused tool like CollectMonial fits better than either.
Boast is priced by responses collected per year. Billed annually, Basic is $50/month for 600 responses a year and 5 forms, Team is $100/month for 1,800 responses and 20 forms, and Premium is $208/month for 6,000 responses and 50 forms; month to month those plans are $59, $119, and $249. There's a 14-day free trial, but videos, widgets, and forms are watermarked until you subscribe, and Boast states it does not offer refunds. Unlimited collection is only on a custom Enterprise plan.
Endorsal has a free plan (1 property, 100 contacts, 1,000 monthly visitors, 50 emails and 10 SMS a month, no video). Paid plans are Starter at $39/month (10 video testimonials, 120 minutes a month, 2-minute limit, 480p), Professional at $79/month (25 video, 180 minutes, 5-minute limit, 1080p, Wall of Love, branding removed), and Advanced at $349/month (unlimited video, 4K). There's a 14-day free trial and monthly billing, and higher usage scales the bill.
Endorsal's entry is lower on paper: Starter is $39/month against Boast's $50/month billed annually. But for an unbranded testimonial wall, Endorsal's real entry is the $79 Professional plan (where the Wall of Love and branding removal live), and Boast watermarks output until you subscribe. They also meter differently, Boast by yearly responses and Endorsal by video count, minutes, and quality. CollectMonial is a flat $25/month billed monthly, with everything included.
Endorsal is review-led, so text is central: it collects written reviews and aggregates them from Google, Facebook, Yelp, and G2, with video as an add-on metered by count and quality. Boast is video-first, built around in-browser video recording and transcription, with text a secondary part of the flow. If you want both video and text shown together on one designed wall, that's not the core of either. CollectMonial collects video and text and displays them together on a wall you design.
Yes, in different ways. Boast meters collection by yearly responses (600 / 1,800 / 6,000), caps the number of forms, and watermarks videos, widgets, and forms until you subscribe. Endorsal meters video by count, minutes, and quality (10 at 480p with a 2-minute cap on the $39 Starter), and gates the Wall of Love and branding removal behind the $79 Professional plan. Both mean the useful tier costs more than the headline. CollectMonial includes unlimited video at a flat $25/month with no metering and no watermark.
Yes. Boast's widgets are built to display the videos you collect, and Endorsal's Wall of Love is one preset surface on a review-automation platform, built to display aggregated reviews, so on both the design stops where the preset stops. CollectMonial is built around the card itself: custom edge shapes (rounded, sharp, pill, or stamp), a responsive masonry layout, an optional carousel, and full per-campaign color and font theming, so the wall reads as part of your site rather than a third-party embed, at a flat $25/month billed monthly with branding off from day one.
You've done the work.
Your testimonials should show it.
CollectMonial gives you a testimonial widget that looks like your brand, not like everyone else’s.
Get started with CollectMonialNo watermarked trial. No per-seat pricing. Just the tool.
Sources
Where the numbers came from
Pricing, feature claims, and review notes were pulled from the following public sources as of June 2026. Both Boast and Endorsal change pricing and plan limits without notice, so verify on their sites before deciding.
- [01]Boast official pricing & plans
- [02]Endorsal official pricing & plans
- [03]Boast reviews on Capterra
- [04]Endorsal reviews on G2
This comparison is provided for general information. CollectMonial publishes it; we've aimed to keep competitor descriptions accurate and verifiable, but we're not a neutral third party. Cross-check anything that matters to your decision.
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